Showing posts with label Kia Dealership. Show all posts
Showing posts with label Kia Dealership. Show all posts

Tuesday, October 15, 2013

Redesigned 2014 Soul Boasts Iconic Design, Desirable Features and Improved Driving Dynamics

The iconic Soul enters the 2014 model year with an all-new take on design, driving dynamics and desirable features that totally transform one of Kia Motors America’s best-selling cars into an urban utility vehicle that is as comfortable in the city as it is on the open highway. The signature Soul design is instantly recognizable yet thoroughly fresh, with more than a passing nod to the hot Track’ster concept that was unveiled last year.  Riding on a new chassis that is stiffer, longer and wider, the all-new Soul has grown up without losing its edge, allowing for more passenger and cargo room while reducing NVH levels. A flatter torque curve and significant suspension upgrades make the 2014 Soul a nimble and agile companion in congested urban environments.  Honoring Soul owners’ fierce individualism, three unique trim levels will be available when U.S. sales are expected to begin in the fourth quarter of this year: Base, Plus and Exclaim.

The all-new Soul displays its own individuality through a blend of funky personality, fun-to-drive characteristics and premium upgrades intended to set it apart from the pack.  A playful color palette, including Soul-exclusive colors such as Solar Yellow, Kale Green, and Inferno Red, along with sporty new wheel designs, pump up the dynamic equation that has made Soul such a dominate competitor in the “boxy” car segment. 

Keeping what made the current Soul special while addressing areas for improvement was no easy task.  As the design team at Kia’s California studio began putting virtual pen to virtual paper, engineers in the U.S. and Korea focused on making Soul a joy to drive. Starting with a solid foundation was key, and the new body enjoys a 28.7 percent increase in torsional rigidity over the current Soul.  With the hard points set, the all-new Soul was boiled down to three focus areas: Maintaining the iconic design while adding modern cues; providing premium features and content; and improving driving dynamics to make the 2014 Soul more desirable than ever. 




Keep an eye out at Executive Kia as the 2014 Souls roll in, and be sure to check out our Facebook and Twitter for more news and updates.

Details about the Soul's incredible features below the jump.